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To accomplish both of these and improve Google rankings fast, you must use sound SEO strategies that fall under Google’s guidelines. It’s also important to listen to Google when they explicitly tell you something is important. If there’s conflicting information about your business, Google may not highlight it in local search results. Plus, inaccurate NAP data will be confusing to customers and may make them less likely to do business with you. Now if your blog template already creates a header image (like WordStream’s does), such that it would be redundant to put it at the top of your post, move it down to the end of the post. Or, see if your SEO plugin (we use Yoast) gives you the option to upload a social image.
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The research method permits you to better understand what your audience is looking for and generating content that directly addresses these search queries. Ranking well on Google Maps can be monumental for local businesses. More and more people are taking to search engines to find local information. In fact, SEO Tribunal reports that 97% of people learn more about a business online than they do anywhere else. A continuous content optimization process is essential to maintain and improve your rankings over time. Content that ranks well today might not maintain its position tomorrow.
Selecting keywords with a lower difficulty score increases your chances of ranking higher, especially if your website is relatively new or has lower domain authority. For example, if you search Google for the term “how to check website traffic”, the results show a list of tools and not a set of instructions as you would expect. In this guide, we’ll focus on the most important SEO strategies you can implement today to significantly improve your visibility and get SEO Anomaly better rankings on Google search results. Avoiding a large amount of 301-page redirects has always been important in SEO.
If your site loads fast and performs smoothly, users are more likely to stay on the page, return to it, and link it to others. Related to this, or perhaps because of this, Google tends to reward pages that load fast and place them higher on a SERP. Whether you’re crafting long-form articles or product descriptions, SEO.AI provides insights that align content with both user intent and search engine algorithms.
Katrina Dalao of Referral Rock writes, “it always helps to put yourself in the reader’s shoes and do a search for the target keyword. Look at the AveragePosition at the end to understand where your keywords are ranking. And, in this case, it’s this blog post where we share 29 tried and tested tips from experts who have improved their search positions.
- High volume keywords can undoubtedly be valuable for your SEO strategy, but your team should also take a look at lower volume — and even zero volume — keywords.
- By identifying outdated content losing traffic, you can prioritize updates to regain its relevance and lost organic traffic.
- From web design to menu choice, to color coordination, you’ll want to ensure that your website design is focused on what the client wants.
- We can’t say which tip is the most important because all of them combined are necessary to produce the best results.
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The tool not only shows you which keywords are in the top 10 but also tracks changes in their rankings. This means you can see if a keyword has moved up or down within the top 10 positions. Semrush is a multifunctional SEO tool that can be used to track your keyword rankings in several different ways. After you click apply, you’ll be able to compare the two date ranges. This will give you a clearer picture of how your rankings have either improved or declined during that specific timeframe. On top of that, tracking your rankings can provide you with valuable insights into the level of competition and the potential for success in your target markets.
The tool will automatically generate a JSON-LD schema data on the right side of the page. You can copy the code and paste it in the section of your HTML document. Select the type of markup you wish to create from the drop-down on the left side and enter the details related to your business.
Backlinks may also be earned by collaborating with local bloggers or influencers to promote your client’s locations. We’ll also cover enhancing mobile search and developing a strong internal and external linking strategy to improve your website’s visibility. Internal linking is one of the easiest and most effective strategies to improve your Google rankings. This strategy boosts the visibility of your high-priority pages and helps distribute link equity throughout your site.